Senior Marketing Science Director (OMD USA LLC, New York, NY) Support the development and execution of analytics strategies across audience insights, measurement, and advanced analytics to drive key client initiatives; Support client relationships and contribute to guiding analytics efforts across accounts; Contribute to the Marketing Science roadmap and help drive continuous improvement in analytics deliverables; Collaborate with leaders across Planning, Investment and Business Operations to deliver on clients’ business objectives; Use strong communication skills (written and verbal) to set the vision, strategy and roadmap to deliver bleeding edge marketing science solutions on the portfolio of clients; Develop relationships with clients by providing strategic advisory on how data and analytics can help unlock strategic opportunities; Encourage creative use of data to solve client’s business challenges and support client’s growth in close alignment with Planning and Investment teams; Explore new approaches to enhance insights through data and analytics, including emerging technologies, partners, and innovative use of existing tools; Develop best in class data-driven solutions, in collaboration with Planning and Investment teams; Become a trusted advisor to client leads and senior clients and consult on audience strategy, measurement, and advanced analytics; Provide methodological guidance and share best practices with team members and cross-functional teams; Contribute to the growth of Marketing Sciences offerings by sharing knowledge and collaborating across teams; Stay current on industry trends through research, ongoing training, and participation in relevant events
